456K views · 61 reactions | Shopping for him does not have to be complicated. ESSENCE and Ulta Beauty curated a set of grooming, skincare, and fragrance picks that feel thoughtful, useful, and personal. These are the gifts that help him feel his best, whether he is keeping it low-maintenance or loves a full routine. Watch the guide for inspiration, then head to @UltaBeauty. Because when the gift fits who he is, it shows how well you know him. | Essence | Facebook