French advertising giant Publicis said on Thursday it has reached an agreement to acquire data and ID technology group Lotame ...

Publicis Groupe is set to acquire data management platform Lotame as the holding company continues to stockpile data assets ...

French advertiser Publicis said on Thursday it has reached an agreement to acquire data and ID technology group Lotame, which ...

Publicis Groupe [Euronext Paris FR0000130577, CAC 40] today announced that it has entered into an agreement to acquire Lotame ...

Publicis Groupe will acquire one of the largest end-to-end data marketplaces in the world, spanning 109 countries, ...

Publicis Groupe has entered into an agreement to acquire Lotame, an independent identity solution, in an update on its AI ...

The deal, which will see Lotame positioned within Epsilon, gives Publicis a view into nearly 4 billion consumers, or 91% of ...

Publicis Groupe announced Thursday it has entered into an agreement to acquire Lotame, which focuses on identity and ...

The combined data and identity assets of Lotame and Publicis Groupe’s 2.3 billion global profiles will enable clients to ...

Groupe has entered into an agreement to acquire Lotame. The company said, “A global leader in data, identity and technology, ...

Publicis said the resulting combined data and identity assets will enable clients to reach 91 per cent of adult internet users with personalised messaging at scale with greater accuracy.