Publicis Groupe has entered into an agreement to acquire Lotame, an independent identity solution, in an update on its AI ...
Publicis Sapient will leverage AWS’s advanced generative AI services to help enterprises accelerate their digital business ...
ABU DHABI, 11th March, 2025 (WAM) -- The Abu Dhabi Businesswomen Council has signed a cooperation agreement with Publicis ...
As the ad world girds its loins for the awards season - Cannes starts on June 20 so it should be hot - WARC has announced its Creative 100, what used to be the Gunn Report, which tots up the winners ...
Publicis Sapient, a digital business transformation company, today announced a five-year global strategic collaboration ...
The Warc Creative 100, an independent global benchmark of the world’s most awarded campaigns and companies for creativity has ...
Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team ...
As you'll read, there's more to media than banging people over the head with big numbers. A tasty breakfast can also work ...
Juice manufacturer Welch’s – founded 156 years ago in 1869 – barely spends any of its marketing budget on traditional media, ...
Yet, despite rapid technological advancements and shifting workplace dynamics, too few are proactively securing their future ...