One is Netflix, and its cheapest ad-free plan costs $18 per month. However, I’ve been curious if one could take this concept ...

Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine targeting and improve campaign results.

Google's new PMax Usefulness Indicator helps advertisers measure the incremental traffic impact of search themes, improving ...

Dear Lloyd, I recently tried using AI (artificial intelligence) to help me find a motivational speaker. A couple of names ...

Make sure your brand guidelines are up to date by March or Google will automatically select your business name and logo.

Google has announced a significant update to its Gambling & Games advertising policy, introducing stricter definitions, ...

Sam Richardson, director of executive engagement at Twilio, shares some learnings that brands can take away from the event ...

Google is updating its gambling advertising rules. Preview the changes before they go into effect on April 14.