Would you like them as you would a best friend, or would you screen their calls? Often we think of our brands as a foreign identity, a corporate brick-and-mortar presence, without recognizing that its ...

From cozy retro vintage to the use of monograms, 2025’s beauty logos are reflecting Gen Z and Gen Alpha’s tastes, writes Juan ...

A recognized industry leader, Bakula was named one of Loyalty Magazine's Top 30 Under 40 in 2022 and has served on the Board ...

Anytime a coach makes the jump from a mid-major to a Power Four job, one of the very first things they'll notice is how they're able to reach more recruits and ...

Irwin, the 21-year-old son of late "Crocodile Hunter” Steve Irwin, is the star of a new photo campaign for the Australian ...

The legendary Def Jam graphic artist who created the cover of Biggie Small’s “Ready to Die” has been reimagining the Mets’ logo in a colossal collage ... history on the wall of the Mets House, a brand ...

The brand is now named As Ever. She also introduced a new logo for the company comprised of a palm tree with two hummingbirds flapping their wings on either side of it. However, a small Mallorcan ...

Exclusive expansion of KILZ ® and BEHR ® brands within the home improvement big box retail channel supports The Home Depot's long-term strategic vision to deepen its relationship with ...

A HUGE car brand is set to bring back an iconic retro car as an EV - 46 years after it featured in a James Bond movie. The iconic car is set to take on a new look as an electric car and will be ...

Several years ago, while preparing for one of our brand management classes at Dhaka University, we searched for a suitable example of a brand that significantly contributes to a country's GDP.

When corporations need money, they sometimes turn to the bond market — issuing corporate bonds and selling them to raise some cash. It has been getting more expensive for them to do that.