With football as her inspiration, Rihanna redefines the concept of “Soccer Mom ... gum outsole and Fenty x Puma co-branding details. FENTY x PUMA AVANTI L Women’s Sneakers Puma, a global ...

Puma is highly dependent on wholesale, which accounts for about 75% of its sales. Wholesale sales tend to bring lower margins than sales through full-price owned channels. Puma also risks losing share ...

“I wanted to bring something iconic from the archives to the street, and the late great Pelé made the Avanti shoe so iconic ... director of the Puma Women’s division in 2015.

In Performance, Puma also introduced its “fastest boot,” Ultra, in soccer, the MagMax max-cushioning model in running, and ...

Puma has reissued the King Indoor for 2024 with a stitched leather upper, a pitch-inspired lace shroud and a gum outsole.

there was so much history behind the shoe. That’s what I was drawn to,” she says again of the sneaker, specifically looking to soccer legends Eusebio, Pelé and Maradona. “PUMA has such a ...

INDIANAPOLIS — The field of 64 teams, which will compete for the 43rd NCAA Division I Women's Soccer Championship, was announced this afternoon by the NCAA Division I Women's Soccer Committee.

German sportswear maker Puma on Wednesday reported a 5% rise in currency-adjusted sales for the third quarter as it sold more ...

Everybody loves a good snack.” Embracing the soccer mom lifestyle was a big part of her latest Fenty x Puma Avantis campaign. Inspired by the Puma King cleats worn by Pelé during his playing ...

PUMA's journey began with Stefan Bellof in 1984, who wore their high-cut leather shoes across various racing ... She's a strong advocate for women in motorsport and a more diverse industry.

Now that we have the 2024 DI women's soccer tournament bracket revealed, Andrew McDevitt made his predictions from the first round to the finals. That means picking the winner for all 63 ...

The heavier marketing push and latest OG relaunch from Puma, however, hadn’t come until this year. The red colorway singled out by Lyst is the best invocation of the shoe’s F1 roots and has ...