This will be the first time YouTube Premium Lite is available in the US as the original version skipped over this market. It will be interesting to see if the cheaper plan will be enticing enough to ...

Google plans to provide YouTube users an alternative to its Premium service, which will be cheaper yet ad-free.

There’s a new report from TFM.Digital’s chief executive officer, Taylor Fielding, that “found that brand budgets are starting ...

The service will offer uninterrupted streaming of non-music video content, but lack offline downloads and access to YouTube ...

Google's update enhances ad flexibility, optimizing asset combinations dynamically to improve engagement, relevance, and ...

Google enables marketers to target people with serious illnesses and crushing debt—against its policies—as well as the makers ...

Google Chrome users are being tracked. Last year’s decision to resurrect tracking cookies triggered a privacy storm, as did ...

New commercials in the streaming era aim to infiltrate TV terrain that has been off-limits to advertisers for years ...

Learn all about Google Ads' keyword insertion feature, which dynamically includes search terms in ad copy to boost relevance ...

Google's latest advertising update introduces AI-powered human image generation through Imagen 3 technology, with specific ...

Speaking of movies, Paramount+ occasionally rolls out high-profile Paramount Studios movies not long after they've left the ...

Google no longer bans advertisers from using fingerprinting tech to track users across the web and devices, and it's all for ...