With valuations starting at $3.3 million, here's a look at the top 10 student-athletes profiting the most from NIL. These figures were accurate as of March 13, 2025. 10. Cade Klubnik — $3.3 ...

The NIL era has revolutionized college football, with elite players receiving multimillion-dollar endorsements from leading ...

Name, image and likeness deals are a billion-dollar marketplace, and athletes at smaller universities are still figuring out ...

Ten athletic directors are taking on the biggest lift in college sports, figuring out how to enforce new rules that will come ...

The NIL Store released its top male athlete earners for the month of February, and two Spartans cracked the top 10 list.

each school will be able to share roughly $20.5 million with its athletes via NIL deals next academic year -- a figure that is expected to steadily rise during the 10-year lifespan of the settlement.

Ohio State was one of 10 schools TurboTax experts visited ... athletes seems like a good fit. Although many athletes are taking part in NIL deals, Hittle said students have a range of needs ...

In a rare move for high school sports, Mater Dei High School, a private Catholic school in Santa Ana, Calif., signed a ...

Fields said 10 of his teammates left for money ... and his staff want to continue to expand benefits for their athletes. “I think NIL has become something that every school needs to have ...