The massive infrastructure project has been advertised for years with otherworldly concept images, but as influencer vlogs ...

Yazle's Dylan Temple-Heald writes on how programmatic DOOH effectively boosts brand engagement, especially in malls in the ...

Qatar Airways announces the expansion of its operations in the Kingdom of Saudi Arabia with the resumption of services to ...

A series of day-in-the-life vlogs from mom influencers on TikTok tried to paint Saudi Arabia's mega project as a desert ...

Users mocked Saudi Arabia's still-developing Neom city after a vlogger showed off what it's like to live there. Within hours, ...

You might not, however, have known what Neom is. Aside from another avenue for Saudi Arabia to sportswash its horrific ...

Respected arts and culture executive Michael Lynch has been appointed as Acting Sector Head for Media at Saudi Arabia’s ...

Neom vloggers have been cropping up online to show off their lives in the desert city. But the posts reveal a less-glamorous reality of the developing Saudi city. Some mocked Saudi Arabia's future ...

The “through the decades” TV advert is the first in a three-part campaign for the all-important retail ‘golden quarter’, which will culminate with the department store’s highly ...

A Wall Street Journal report has leveled accusations of racism and misogyny at Wayne Borg, head of the media hub at Neom, Saudi Arabia’s futuristic megacity in-the-making. According to the ...

Neom is a $500 billion (€449.6bn) megacity being built in northwest Saudi Arabia and a key part is the studio and media complex. But now the WSJ has made allegations that MD of media, Wayne Borg, has ...

Respected arts and culture executive Michael Lynch has been appointed as Acting Sector Head for Media at Saudi Arabia’s burgeoning Neom mega-city and audiovisual and tourism hub, in the wake of ...