Whatta man Jelly Roll is! The country superstar appears in a hilarious new commercial for Zevia, a zero-sugar, zero-calorie natural alternative to soda. In the clip, shared on Monday (March 10), the "Need a Favor" singer pulls up to an 1950s-looking gas station in his red pick-up truck.

Jelly Roll collaborated with Zevia to promote their zero-sugar soda — and sported a pair of Daisy Dukes for the hilarious new commercial.

Jelly Roll squeezed into a pair of Daisy Dukes to drink some sugar-free soda and become “the poster child for sweet authenticity.”

Zevia has enlisted Jelly Roll in its latest punking of Big Soda, with the Grammy-nominated artist starring in an amusing spot that parodies Cindy Crawford’s classic 1992 Super Bowl commercial for Pepsi.

Fans aren’t only loving Jelly Roll for his music, but they’re now praising the “Save Me” singer’s appearance in a new commercial. The husky crooner appears in a new spot for Zevia natural soda sporting a flannel shirt with sleeves cut off over a white T-shirt,