“They’re like holding on to that ceramic mug and they’re enjoying their moment in the cafe, and there’s not all this congestion surrounding the counter. So, it’s just a much more pleasant, peaceful, ...

Starbucks announced on Sunday that it will begin serving beverages in ceramic mugs and glassware for customers who choose to enjoy their coffee in the café. The store will also offer free refills ...

Brian Niccol can't get enough of Starbucks' ceramic mugs ... chairs in the cafés and serving customers their coffee in ceramic mugs again. On the company's Tuesday earnings call, he brought ...

Patrons of the coffee chain can now ... latter will receive their drink in a ceramic mug, glass or clean personal cup brought from home. Joshua Trujillo/Starbucks Starbucks patrons who opt to ...

All company-owned Starbucks locations will default to ceramic mugs for customers consuming beverages in stores, and will also bring back condiment bars this week. According to a press release from ...

A Starbucks Coffee at the Hong Kong International Airport. - Image: winhorse (Getty Images) The Starbucks ceramic mug hype is real – so much so, CEO Brian Niccol mentioned it three times during ...

Starbucks is out to change the perception of itself and a world accustomed to grab-and-go culture. How? Ceramic mugs, handwritten notes and condiment bars. Company CEO Brian Niccol talked about ...