Logos aren’t just there to look pretty or to label your brand; they should be designed purposefully, with meaning behind each ...

Trying to create a logo on your own may seem like the best way to avoid the high costs of going to a professional design firm, which will charge anywhere from $4,000 to $15,000 for a logo alone.

The market for major design firms is growing and is poised to continue to grow for the foreseeable future, but the sense of euphoria seen last year has faded. One year ago, most firms expected a ...