We look at the findings from the latest IPA Bellwether report, with insights from experts across the marketing industry.

In today’s digest, we cover Japan’s cease and desist order against Google plus a UK lawsuit against the tech giant over its online search dominance OpenAI’s early steps toward launching its own social ...

By focusing on creating genuine, engaging experiences, developers and brands can foster stronger connections with audiences.

Sharp Decline in News Ad Spend. According to WARC’s latest Global Ad Trends report, ad spend on news content is in steep ...

"User experience is the cornerstone of sustainable growth in mobile advertising,” said Matt Wang, CEO of TradPlus.

“Brands need controls that move as fast as social media does,” said Richard Raddon, co-founder & co-CEO of Zefr. “TikTok’s ...

Ad tech company AceeX announces a strong start to the year with a series of strategic moves that position the company for accelerated growth and deeper industry integration. In Q1 2025, AceeX status ...

Yahoo’s 14th annual Yahoo Academy program has come to a close, culminating in a high-stakes Pitch-Off event for Australian ...

This week, we recap platform innovation, legal shake ups, and evolving ad strategies shaping the digital media landscape.

At the end of April, 270 of JCDecaux Sweden’s premium digital screens, including 225 strategically located in Stockholm’s ...

DV’s automated pre-bid video controls and reporting insights are activated through DV Pinnacle ®, the company’s unified service and analytics reporting platform, enabling advertisers to monitor and ...