Moments after hearing about the L.O.L. Surprise! Big Surprise on a Chicago radio station, Crystal Lessner was on the hunt for the popular — and increasingly sold out — toy. But first, she had to ...
It's called L.O.L. Surprise, and it's THE toy story of the season. Much in demand, it's a little complicated to explain why. So we're leaving that to John Blackstone, who reports our Cover Story: As ...
If you've been keeping tabs on the hottest toys to get for your kiddos this holiday season, then you're likely already pretty familiar with the LOL Surprise! Dolls -- the millennial-inspired fashion ...
Your support goes further this holiday season. When you buy an annual membership or give a one-time contribution, we’ll give a membership to someone who can’t afford access. It’s a simple way for you ...
Kids like weird things: Yellow sponge-boys, talking doe-eyed ponies, ruddy-cheeked rodents that say only “pika pika,” and, especially in the past few years, unboxing videos. Kids’ unboxing videos are ...
Back in olden times — like 10 years ago — children wanted what they saw on TV commercials for holiday gifts. But thanks to YouTube, they have fallen in love with "unboxing" videos. This very unsexy ...
Meet the man behind the $5 billion toy juggernaut. By Chavie Lieber This story was originally published on Dec. 17, 2019 in NYT Parenting. Isaac Larian, the founder and C.E.O. of MGA Entertainment, ...
Moments after hearing about the L.O.L. Surprise! Big Surprise on a Chicago radio station, Crystal Lessner was on the hunt for the popular — and increasingly sold out — toy. But first, she had to ...
Moments after hearing about the L.O.L. Surprise! Big Surprise on a Chicago radio station, Crystal Lessner was on the hunt for the popular toy. But first, she had to figure out what it was. She logged ...
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