Are you a print subscriber? Activate your account. By Ad Age Studio 30 - 32 min 18 sec ago By Erika Wheless - 36 min ago By Tim Nudd - 1 hour 36 min ago By Asa Hiken - 3 hours 36 min ago By Anthony ...
Getting your Trinity Audio player ready... Dr Pepper Snapple Group is snatching up television ad space abandoned by failed car dealerships and banks to help put A&W root beer and Mott’s apple juice on ...
Dr Pepper Snapple Group tea and juice brand Snapple is leveraging hashtags, viral video, social media and celebrity spokespeople to persuade fans and millennials to share why they love the brand, in ...
THE LUCRATIVE Snapple deal with city schools is spilling into advertising – and it’s too much for some New Yorkers to swallow. Snapple produced three ads starring school coaches alongside the beverage ...
THE LUCRATIVE Snapple deal with city schools is spilling into advertising – and it’s too much for some New Yorkers to swallow. Snapple produced three ads starring school coaches alongside the beverage ...
In the wake of the controversy surrounding its lucrative deal with the city, Snapple’s parent company has abruptly switched the beverage maker’s account to a new ad agency. Cadbury Beverages America ...
RYE BROOK, N.Y., Jan. 31 /PRNewswire-FirstCall/ -- Snapple, maker of the Best Stuff on Earth, will showcase the metabolism-boosting powers of its Green Tea in a 30 ...