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New Great British Railways logo to be unveiled in bid to ‘restore pride’ in railways
British Rail established branding across its network called the ‘Double Arrow’ logo, which is seen nowadays as the sign at stations to denote that national rail trains are operating there.
The Conversation19d
British Rail wasn’t all bad. Sixty years after the brand launched we should remember its marketing successes
These include the “double arrow” logo, the font known as Rail Alphabet and a whole palette of colours and styles. State-owned Great British Railways, which is replacing Network Rail as the ...