In 2012, Nebraska research showed people outside of Nebraska were barely aware of the state as a vacation destination. Only 17 percent were likely to vacation here. And "Portrait of American Travelers ...

When you think “vacation,” Nebraska probably doesn’t come to mind. Maybe you think “corn,” “flat,” or even “boring,” instead. But the Nebraska Tourism Commission is trying to change that with a ...

The possibilities were endless when Nebraska set out to dust off its tourism brand. Boiling down nine months of research — including surveys and interviews with more than 3,500 people in a $75,000 ...