From fluffy cartons to dense, artisanal pints brimming with flavor, the ice cream aisle at the grocery ... I had high expectations when I took the lid off a pint of Van Leeuwen's Brown Sugar ...

Since consumers may be impatient and want to eat the ice cream immediately, Häagen-Dazs came up with this creative solution. When consumers download and open the app, they can point their iPhone at ...