Getting ready with me while doing my makeup in alphabetical order. A fun and creative GRWM challenge that turns a normal ...

Getting ready with me while letting a yes or no filter decide my makeup choices. This GRWM challenge adds randomness, fun, ...

We may receive a portion of sales if you purchase a product through a link in this article. A creative play on those “get ready with me” videos all over TikTok and Reels, e.l.f.’s rep says the ...

Internet trends rarely remain relevant for more than a few weeks, but there’s at least one that has stood the test of time across decades and platforms — the “get ready with me” video. Also known as ...

IN December 2024, GRWM Cosmetics surprised the beauty community with the launch of its massive Face Card collection, which included palettes and product inserts for face, eyes, brows, lips, and cheeks ...

GRWM Cosmetics’ summer collection includes nine shades of lip tints and an ultra-matte fixing spray. FILIPINO brand GRWM recently launched its summer collection, which it calls the #AllDayAllies. The ...

Beauty entrepreneur Danessa Myricks herself might be coming to a Sephora near you. The owner of the eponymous beauty brand has launched a “GRWM,” the acronym for “get ready with me,” tour to celebrate ...

THERE’S a quiet kind of confidence in simply breathing. It’s easy. It’s natural. It flows with you. And in a world where beauty often feels like you have to meet a certain standard, like needing to do ...

GET Ready With Me (GRWM) Cosmetics, the local Filipino beauty brand built on inclusivity, is thrilled to announce the grand opening of its first grand pop-up store in the South, inviting media, KOLs, ...

“I've had just enough coffee to think that filming myself doing my makeup is a good idea,” Graham began the video. “Let's see if you agree!” She then proceeded to do her makeup while simultaneously ...

“Get Ready With Music, The Album” is the first release from the beauty and cosmetic marketer’s new entertainment arm, E.l.f. Made. E.l.f., which stands for eyes.lips.face, is making a bigger crack ...