Lay’s Chooses Sweet Over Salty for Potato Chip Pitch in Super Bowl
Frito-Lay is breaking with past Super Bowl strategy for Lay's potato chips, trying a commercial that is sweet and cinematic ...
Advertising in the Super Bowl hits a new record, Fox says
The high demand seems to have pushed advertising prices to a record, with a few ad spots reportedly selling for a record $8 ...
50 Brands Will Advertise At Super Bowl 2025: Here’s The Full Commercial Lineup
Super Bowl advertisers paid up to $8 million to secure a spot in television's most watched broadcast. Here's a lineup by ...
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Lay's potato chips recall set at highest risk level
What they're saying: A Frito Lay spokesperson tells FOX Television Stations that "This is not a new recall or a change to what was previously announced. The recall was executed in December in full ...
Some commercials for Super Bowl LIX sold for $8M, per reports
Fox has sold at least 10 commercials for Super Bowl LIX for $8 million, according to multiple reports Wednesday.