Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...

With the potential to enhance the customer experience and increase brand recognition, QR codes have become a popular marketing tool The widespread use of QR codes has increased consumer familiarity ...

Every Black Friday and Cyber Monday, millions of shoppers unknowingly become test subjects in retail's largest behavioral experiment. Under the pressure of flash sales and ticking countdown timers, ...

What BFCM teaches us about QR Codes and the future of shopper engagement Every Black Friday and Cyber Monday, millions of shoppers unknowingly become test subjects in retail's largest behavioral ...