it's gonna open your cuticle when it's mixed with the bleach, and it's gonna start getting your hair lighter. So I like to do it slower and get more control to the process. So, we talk about ...

Lightening Hair Without Bleach. Lightening your hair without bleach is possible. "You can use color to get a lift," says Bodt. "The biggest question/issue is if you have previous ...

Hayden Panettiere underwent a hair makeover after years of bleaching and color changes left her roots ‘so damaged’ ...

When it comes to split ends and frayed strands, lots of us want a savior to quickly fix damaged hair—one that doesn’t require ...

This is perhaps why Bleach London’s range of at-home products is so comprehensively thought-out when it comes to formulations. This includes its latest launch, which might just be its smartest to date ...