After more than two years of disputes, Adidas and Kanye West have officially ended the conflict. On Tuesday, October 19, the ...

The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...

Kanye West has reached a settlement with Adidas executives following the termination of the Yeezy fashion collaboration.

Until the rupture, the Yeezy brand collaboration was a massive hit for Adidas, and the end of the relationship left Adidas with millions of shoes in storage that continue to weigh down its bottom line ...

Adidas saw strong growth in Greater China in the third quarter, while sales in North America excluding Yeezy shoes were up thanks to improving brand image, the company said on Tuesday.

It’s part of the business.” The end of the partnership left Adidas with Yeezy stock worth over £1bn. The company decided against destroying it and giving it away wasn’t an option as it ...