The dolls were removed from Amazon and Target after a labeling error linked consumers to a pornographic website.

Toymaker Mattel intended to refer consumers to the “Wicked” movie’s landing page. The “misprinted, incorrect website is not appropriate for children,” it said.

"Wicked" dolls manufactured by Mattel misprinted the promotional movie website wickedmovie.com. The misprint, which left the word movie out of the URL, directed consumers to an adult-rated website. According to The Washington Post,

Thousands of Mattel’s “Wicked”-branded fashion dolls are flying off shelves, but not because of consumer demand.